Photo: Korea Tourism OrganizationOncheoncheon Eoulmadang area below Busan National University Subway Station ยท 48, Jangjeon Oncheoncheon-ro, Geumjeong-gu, Busan (Jangjeon-dong)
The Lalala Festival is a representative local gourmet culture festival held in Geumjeong-gu, Busan, under the theme "Drink fragrant coffee, eat sweet bread, enjoy joyful culture." First held in 2016 and marking its 10th anniversary in 2026, the event takes place over three days in the Oncheoncheon Eoulmadang area beneath Pusan National University Station. The festival features sales booths by local coffee, bread, and dessert vendors, along with a flea market, hands-on experience programs, stage performances, rest areas, and various events. In 2026, to celebrate the 10th anniversary, the festival plans to prepare commemorative content and diverse participatory programs, operating as a celebration that everyone, including families, couples, and friends, can enjoy together.
1. Main Programs - Lalala Walking & Run, Lalala Battle, Opening Ceremony and Stage Performances 2. Side Programs - Festival Character โBbang-iโ Photo Zone, Light Tunnel, Experience Programs, Flea Market, Policy Promotion Booth, Geumjeong Food Brand Promotion Booth, Eco-friendly Programs 3. Events - Lalala Happy Hour, Be Brave! Challenge, Purchase Receipt Event, 10th Anniversary Signature Menu
Hours
23์ผ 14:00~20:00 (24, 25์ผ 11:00~20:00)
Admission
Free
Organizer
Geumjeong-gu Office, Busan Metropolitan City
Phone
051-519-4422

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